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Should you take a listing you don’t like?

November 20, 2019 by Marte Cliff Leave a Comment

And… whether you think you should or should not, DO you take listings you don’t like? If so, do you find it difficult to get them sold? This week Barbara Todaro wrote a post asking “If you don’t like a listing, will you be able to sell it?” It’s a good question, and she got […]

Filed Under: real estate best practices Tagged With: real estate success strategies

Agitation is for washing machines – not real estate sales

October 9, 2019 by Marte Cliff

A few Active Rain posts lately have mentioned troubles with agents, buyers, and sellers who are so skilled at agitation that they turn their transactions into hair-pulling dramas. They can become a real nightmare when phone calls, emails, and texts start flying – blaming everyone for some problem that either doesn’t exist or could have […]

Filed Under: real estate best practices Tagged With: real estate success strategies

Your professionalism = your reputation = your success

August 12, 2019 by Marte Cliff

Professionalism between real estate agents. You probably hear a lot about the importance of conducting yourself professionally with clients, but professional behavior with other agents is equally important. It can mean the difference between your listings being shown first or not until all other possibilities are exhausted. It can also mean the difference between your […]

Filed Under: real estate best practices Tagged With: reputation

Do you suffer from sunk cost fallacy?

August 7, 2019 by Marte Cliff

do you photograph a mess?

Chances are, you either suffer from sunk cost fallacy right now, or you have at some time. What the heck is it? Sunk cost fallacy is a debilitating condition that causes you to keep throwing good money after bad. You know you have it when you… Keep advertising a listing owned by people who: • […]

Filed Under: real estate best practices Tagged With: real estate marketing

Are you educating your clients about seller safety?

June 4, 2019 by Marte Cliff

seller safety says you can't always recognize a thief

Your sellers may not be aware that offering their home for sale does pose safety risks. Are you talking with them about those risks and giving them a checklist of seller safety measures to follow? So much of seller safety seems like common sense, but… sometimes good sense isn’t so common. For instance, take the […]

Filed Under: real estate best practices Tagged With: real estate best practices

Something to consider when you take a listing

December 9, 2018 by Marte Cliff

solar energy

This week I had a chat with an attorney who talked about problems that can come up because not all liens against a house show up on a title report. Your clients may not have the equity they think they have in their homes. She mentioned three trouble areas: The deferred balance on a Loan […]

Filed Under: real estate best practices Tagged With: real estate best practices

Real Estate Agents – Stay safely within your field of expertise

October 30, 2018 by Marte Cliff

scales of justice

How many times has a buyer or seller asked you a question that was legally outside of your field of expertise? More importantly, how many times did you answer one of those questions without thinking about the liability? Always Avoid the Unauthorized Practice of Law As an agent, you’ve been schooled in real estate law, […]

Filed Under: real estate best practices, real estate law, real estate success, Uncategorized Tagged With: real estate best practices, real estate law, real estate success

Could you lose all of your client contacts in one day?

October 24, 2018 by Marte Cliff

can't believe this happened

That’s a scary thought, isn’t it? Even scarier is that the answer is yes – you could. You could also lose all of your blog posts. (The good news is, it’s preventable.) An article I read earlier this week told the sad tale of a disabled veteran who ran his entire business through Facebook. He […]

Filed Under: real estate best practices Tagged With: best business practices, business success practices, real estate best practices

September is Realtor Safety Month…

September 5, 2018 by Marte Cliff

observe Realtor safety practices

September is Realtor Safety Month, but just as every day should be a day of Thanksgiving, every month should be Realtor Safety Month. Real estate agents are in a unique position among service providers, because you so often work alone, going into unoccupied places with people you don’t know, meeting strangers in their homes, or […]

Filed Under: real estate best practices, real estate safety Tagged With: real estate best practices, realtor safety

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