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Under Served Real Estate Niches – Opportunity for you?

February 5, 2019 by Marte Cliff

Generalists have the most competition. As long as you remain a real estate generalist, you’ll be competing for clients with nearly every other agent in your marketing area. Your challenge will be to capture prospects’ attention, then somehow make yourself stand out as THE one who will serve them best. That’s why so many agent […]

Filed Under: real estate niches Tagged With: real estate niche, real estate success

Do you sometimes feel that Google runs your life?

July 24, 2018 by Marte Cliff

search engine optimization

If you’re a real estate agent – or any other kind of service provider – you need a website. Then you need visitors to that website. Some accomplish that entirely by driving visitors from other places such as Facebook, Twitter, print marketing materials – including prospecting letters and business cards. Others use ads on Google, […]

Filed Under: real estate marketing, real estate niches, real estate website Tagged With: Google search, real estate marketing, real estate website, real estate writer, SEO

How to choose your real estate niche

June 27, 2018 by Marte Cliff

expertise is the key to getting more listings

First – Why should you choose a niche? Why not serve everyone? Because having a niche is a smart business move. Unless you’re working in such a small community that one niche, or even two, would not support you, having a niche and becoming known for your expertise is a sure path to success. You […]

Filed Under: real estate niches, real estate success Tagged With: real estate niche, real estate success

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