Your real estate success toolbox is filled with everything from area knowledge, to expertise in negotiating, to skill in writing property descriptions, and much more. If you stop and think about it, you could probably write a long list. Understanding should be on that list. This tool is double-sided. It begins with your understanding of […]
A real estate resolution for 2021
Do you make New Year’s Resolutions? If so, here’s a good real estate resolution for 2021: Commit to “Working when you work.” “Don’t be fooled by the calendar. There are only as many days in the year as you make use of. One man gets only a week’s value out of a year while another […]
Get organized for a good start to 2021
In just over a week, the calendar will turn over and we’ll enter a new year. Last week we talked about things you could do to generate business in the final 2 weeks of 2020. Now let’s think about how to get off to a good start in 2021… First, to ensure that your 2020 […]
How will you make the most of the final 2 weeks of 2020?
How will you make the most of these last two weeks of 2020? Or WILL you make the most of them? Back when I was an agent, I learned that there were two schools of thought about selling real estate during the holiday season – which started with Halloween and lasted until at least January […]
Get out of your real estate comfort zone in 2021
Do you stay in your real estate comfort zone? Do you avoid doing anything that’s a bit scary? If so, you probably aren’t experiencing a great deal of success. You may be plugging along in your real estate comfort zone, serving clients who find you by chance or are referred to you. And – that […]
Educate home buyers for success in a tight market
Unless you’re exclusively a listing agent, it has always been part of your job to educate home buyers. In today’s tight market it can mean the difference between empty pockets or a full wallet. At a time when hopeful home buyers are competing for every listing, you can find yourself writing offer after offer, with […]
Real Estate Expectations are Crucial
Real estate expectations have a huge impact on outcomes, both for you as agents and for your clients. Let’s begin at the beginning, back to when you first decided to become an agent. Were your real estate expectations reasonable, or did you think real estate would be an easy job that would instantly give you […]
How to be valuable to real estate prospects and clients
One of the agents who responded to my survey about what you did and didn’t learn in real estate classes said he or she wished they’d taught how to make yourself valuable to real estate prospects and clients. Can you do that? Sure you can. And you can do it even if you’re a new […]
Your successful listing appointment…
For the past couple of weeks we’ve been talking about how to get listing leads. Now that you’ve got a listing appointment (or two or three), how can you be sure to get the actual listing? First, make a positive impression by being on time for your listing appointment. In fact, get to the neighborhood […]
Your speech habits affect both your image and your self-confidence
Today’s message is about your speech habits – but only partly about grammar. Some grammatically correct words convey a message that can undermine your self-confidence and your image as a professional. We all have words that we use routinely in speech. Unfortunately, a few of those words make us sound silly, while a few others […]