The Real Estate Staying in Touch Letters
Your past clients and those in your sphere of influence are an abundant source of referrals and repeat business…
…as long as you don’t forget them or let them forget you.
According to National Association of REALTORS® surveys, while more than 90% of home buyers say they would use the same agent again, only 12% actually do. Real estate staying in touch letters could change that percentage!
One reason why only 12% use their agent again is that the agents failed to stay in touch. It only stands to reason that if you forget your clients, they’ll forget you.
So don’t forget them. Stay in touch.
You’ll be rewarded with repeat business and with referrals. In fact, those past clients and the people in your sphere of influence can be your own personal gold mine. Mining it means making sure they know you’re there for them when they need you.
Click on the links to learn more about each of these staying in touch sets…
These are light-hearted messages you can send monthly or twice per month. They’ll give your readers something interesting to share with friends, and a reason to look forward to your next message.
Let your first time buyers know that you’re still looking out for them even after the sale. These buyers are a perfect source of future listings and move-up sales. They’re also a perfect source of referrals to other first time buyers.
These put you back in touch with clients you haven’t seen or spoken with since their closing – or shortly after. They’re a reminder that you’re still there, and still their personal resource, should they have questions about real estate.
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